CEO Twitter Scoreboard Update: “CEO as Voice & Visionary”

© TECHtionary.com
Updated April 1 – 2017
From Jack Dorsey – “When a leader, CEO or someone in a leadership position takes to the platform they have the opportunity to humanise their organisation, make it feel smaller and relatable to people.”
The Winner is !
The top Twitterer is Richard Branson @richardbranson with 10.2 million gaining 1.3 million followers and certainly the most engaged CEO with 3-Star rating. As reported by Entrepreneur magazine, here are:
Four Ways Richard Branson Does Social Media
  1. He connects on the most human of levels.
  2. He uses social media to drive traffic to the Virgin website.
  3. He has fun.
  4. He welcomes input from customers.
The biggest gainer in the business world was @elonmusk CEO of Telsa with 8.2 million and 1.5 million new followers.

In today’s business-political-social world, you are measured by many factors including the number of Twitter followers you have. In fact, many surveys have found that websites in general are perceived as passive customer communication tools with Twitter being a far more proactive customer-engaging tool. These surveys have also found an increasing number of customers go to your Twitter account before they go to your website doing “due diligence” on you looking for call-to-actions, thought leadership and content useful in their purchasing as well as customer complaints regarding your solution. Your client may not have a Twitter business account but they may have a personal account and their advisors may as well. You can also see how in some small way John Legere’s Twitter efforts have also impacted the price of the stock.

As noted Twitter expert Evan Kirstel just named Top B2B-Business-to-Business Influencer with 111K followers stated, “Twitter is not just way to meet new prospects and partners, it IS the way you run your company. If you aren’t engaged, your competition likely is!” That is, CEO’s are beginning to see the real value of Twitter not just for their company but for their role as CEO in the company they run.

The New Social Media Engaged CEO as “The ultimate value of any CEO is the price of the stock and social media can impact that.”

If you are a CEO or C-Level we can help you and your company use Twitter to gain-retain followers and customers email cross@gocross.com and we can provide proven cost-effective results and references. The purpose of this scoreboard is to not just talk about HOW CEOs Twitter but which CEO has the highest number of Followers not the only measure of the CEO’s social presence but certainly a viable one.
***Twitter Star Ratings
***Three Stars – Posting Weekly Engaging with Followers & “Thought Leadership” – Global Values & Vision
**Two Stars – Posting Weekly and Thought Leadership
* One Star – Posting Weekly & Corporate Sales Pitch
How do you score against your competitors?
Click here to get listed, corrections, additions, and Twitter help. We apologize for omissions or errors.
CEO’s: Gains+ and Losses – January-March 2017
Company
Twitter Name
Followers
+/- since
Jan 1 2017
Star Rating
Notes
Richard Branson
@richardbranson
10,200,000
+1,300,000
***
Global, company, customer engagement
Elan Musk Telsa/Spacex
@elonmusk
8,200,000
+1,700,000
**
Space pics
Mark Cuban
@mcuban
6,680,000
+558,000
*
Personal topics
Lord Sugar Amshold
@Lord_Sugar
5,340,000
+60,000
**
Global
Tim Cook Apple
@tim_cook
4,540,000
+520,000
**
Apple promotion
Jack Dorsey
@jack
4,020,000
+70,000
**
Social issues
John Legere
@JohnLegere
3,910,000
+450,000
***
TMobile and event promotion
Marissa Mayer Yahoo
@marissamayer
1,700,000
+20,000
*
Business topics
Tony Fernades AirAsia
@tonyfernandes
1,390,000
+120,000
***
Airline and global topics
Aaron Levie Box
@levie
1,310,000
+344,000
**
Political topics
Satya Nadella MSFT
@satyanadella
1,270,000
+80,000
***
MSFT promotion & global tops
Warren Buffett Berkshire
@WarrenBuffett
1,226,000
+6,000
Only 1 posts in 2016
Michael Dell
@MichaelDell
1,160,000
+40,000
*
Dell promotion
Sundar Pichai Google
@sundarpichai
775,000
101,000
Marc Benioff Salesforce
@Benioff
678,000
+277,000
***
Social issues
Larry Kim Wordstream
@larrykim
669,000
+102,000
Jeff Weiner Linkedin
@jeffweiner
466,000
+55,000
**
Global business
Dave Asprey BPNutrition
@bulletproofexec
349,000
-1,000
**
Food topics
Meg Whitman
@MegWhitman
236,000
0
Northing since 2011
Thubten WePostMedia
@thubten
221,000
-3,000
***
Olga Kay MooshWalks
@OlgaKay
221,000
11,000
**
Bryan Kramer PureMatter
@bryankramer
202,000
+4,000
**
Jeffrey Bezos Amazon
@JeffBezos
202,000
+32,000
*
Space issues
Ashley Alexiss
@AshAlexiss
198,000
+4,000
**
Tamara McCleary Thulium
@TamaraMcCleary
183,000
+36,000
David Gold West Ham United FC
@davidgold
176,000
+11,000
**
Sports and charities
Marcelo Claure Sprint
@marceloclaure
156,000
+22,000
***
Company, family and charity topics
Mark Zuckerberg
@MarkZuckerbergF
150,000
+21,000
Nothing since 2010
Debra Ruh RuhGlobal
@debraruh
149,000
+12,000
***
Health, caring and charity topics
Gurbaksh Chalal
@gchahal
132,000
-1,000
**
Hidden tweets
Rui Delgado Berrymetrics
@rui
121,000
0
**
Global
Evan Kirstel
@evankirstel
111,000
+11,000
Shelly Kramer V3Broadsuite
@ShellyKramer
104,000
0
**
Ian Matthews WMGCinsights
@iancsmatthews
102,000
-6,000
*
Mike Kawula SocialQuant
@MikeKawula
96,900
+10,100
*
Company topics
Larry Ellison Oracle
@larryellison
94,900
+900
Nothing since 2012
Holly Ransom Emergent
@HollyRansom
94,200
100
***
Global topics
John Hall Influence Co
@johnhall
94,000
+35,100
**
Michael Brenner MKTGnsiders
@BrennerMichael
84,000
+4,700
**
Marketing SEO topics
Spencer Rascoff Zillow
@spencerrascoff
76,700
+2,100
***
Company topics
Joseph Steinberg SecureMySocial
@JosephSteinberg
72,800
+5,600
**
Aseem Badshad Socedo
@aseemb
71,400
+4,600
*
Company topics
Danny Gibson Inkster
@DannyG_inkster
67,300
+4,500
*
Culture
Caen Contee Connect
@caencontee
58,900
+400
*
Company
Jacqueline Gold – Ann Summers
@Jacqueline_Gold
57,900
+900
*
Fashion, family topics
Danielle Morrill Mattermark
@DanielleMorrill
57,700
+4,100
**
Company and global
JM Alvarez-Pallete Telefonica
@jmalvpal
55,100
+2,400
*
Global
David Meltzer Sports1Mkt
@davidmeltzer
53,300
-400
*
Sports
MariAnne Vanella Vanella Group
@VanellaGroup
50,700
+23,100
**
Business topics
Josef Holm Krowdster
@josefholm
48,400
-4,100
*
Crowdfunding
Lee Ann Allman Sandton
@leeannallman
47,400
+3,900
**
Global
Peter Bordes OneCube
@PeterBordes
46,800
+600
**
Brit Morin Brit
@brit
44,300
+700
**
Family and company
Rob Peters
@StandardofTrust
44,200
+2,600
**
Paolo Privitera Pick1
@pppaolo
40,900
-300
**
Christo Fouch BusinessDirect
@christofouche
40,700
+15,000
*
Company sales
Keith Krach Docusign
@KeithJKrach
37,300
+2,500
**
Company, tech
Kevin Crenshaw
@kcren
35,700
+1,200
***
Jason Will Zipkick
@jasonbwill
34,100
+400
*
Food
Sebastian James Dixons
@DCSebJ
33,200
+200
*
Company
David Jones One Young World
@davidjonesOYW
32,600
+100
**
Global
Ronan Dunne Verizon
@RonanDunneVZW
32,500
+800
***
Global
Steve Zeitch FocalPoint
@SteveZeitch
32,000
-500
**
Cheryl Burgess BlueFocus
@ckburgess
30,400
+400
*
Company
Mauro Biasolo LLCbox
@MauroBiasolo
29,600
+1,600
***
Business topics
Jack Parsons YourfeedUK
@JackParsons_CEO
28,100
+7,100
***
Tech, brand
David Prasser Startuscc
@DavidRPrasser
27,900
+2,400
**
Company, tech
Jon Ferrar Nimble
@Jon_Ferrara
26,700
+400
**
Company
Tim Jackson CADA
@TimWJackson
26,600
+1,600
**
Business topics
Gil Eyal Hyprbrands
@gileyal
26,300
-400
**
Random
Yaqui Nunez Quierolabya
@yaqui
26,300
0
**
Global
Sherry Chris
@sherrychris
25,800
+500
**
Fashion, family, other
Reed Hastings
@reedhastings
25,300
+4,800
Political – social
Chuck Robbins Cisco
@ChuckRobbins
24,800
+2,100
**
Company, tech
Ginny Rometty IBM
@GinniRometty
21,900
+2,300
No posts
George Schildge Matrix Group
@gschildge
21,200
+700
**
Marketing strategy
Mark Hurd Oracle
@MarkVHurd
20,900
+4,900
**
Company, tech
Stephen Kelly SageGroupPLC
@SKellyCEO
20,300
+1,100
**
Global, tech
Ayah Bdeir Littlebits
@ayahbdeir
19,100
+500
**
Company promotion
Cindy Whitehead ThePinkCeiling
@cindypinkceo
18,700
+2,600
***
Women in business
Javier beBee beBee
@JavierBeBee
18,700
+4,800
**
Company promotion
David Thodey x-Telstra
@davidthodey
18,200
+200
Global
Helena Morrissey Newtonim
@MorrisseyHelena
18,000
+800
**
Humanitarian
Nicelle McCall BoldGuidance
@Nichelle_McCall
17,900
-500
*
Startup
Mike Wilson Comnexia
@VoIPBoss
17,700
-200
*
Business
Megann Rundell Tulip Strategies
@megannrundell
17,400
-200
**
Random
Blake Irving Godaddy
@Blakei
17,000
+500
**
Global tech topics
Mattan Griffel Onemonthedu
@mattangriffel
16,700
0
**
Tech, startup
Robert Moore Footprint_Nyc
@MediaLabRat
16,200
+200
**
Content marketing
Ouriel Ohayon Appsfire
@OurielOhayon
15,600
+100
**
Apps
Jonathan LaCoste Jebbit
@lacostejonathan
15,300
-200
**
Tech, SMM
Mark Bertolini Aetna
@mtbert
15,300
+600
**
Global topics
Theo Priestly Cronycle
@tprstly
15,100
+600
**
Innovation
Dheeraj Pandey Nutanix
@trailsfootmarks
15,100
+1,200
**
Company
Jennifer Hyman Renttherunway
@Jenn_RTR
14,500
+5,469
**
Fashion, politics
John Donahoe Paypal
@Donahoe_John
14,300
+100
No posts since 2015
Tom Cross TECHtionary
@techtionary
14,000
+4,000
***
Brian Krzanich Intel
@bkrunner
13,900
+2,000
**
Company promotion
Jeremy Burton EMC
@jburton
13,600
+600
**
Company promotion
Jan Owen Young Australians
@JanOwenAM
13,500
+400
**
Global, startups
Tom Mendoz Netapp
@TomMendozaTalks
13,300
+200
**
Company, sports, tech
Derek Flanzraich Greatist
@derekflanz
13,100
+200
*
Wellness
Jeremy Bloom Integrate
@JeremyBloom11
12,900
+100
**
Company, self-promo
Paul F. Calero Havas
@Paul_Framp
12,900
+400
**
Global
Burton Goldfield Trinet
@BurtonGoldfield
12,700
+500
Ophir Gottlief CMLviz
@OphirGottlieb
12,500
+300
**
Fintech
Kathryn Parsons Decoded
@KathrynParsons
12,200
+200
*
Global, startups
Dr. Susan Amat VentureHive
@SusanAmat
11,900
+100
***
Startups
Tom Gillis BRKT
@_TomGillis
11,900
+2,120
**
Business security
Geeman Yip BitTitan
@GeemanYip
11,500
+3,385
**
Company, startups
Jon Medved OurCrowd
@jonmedved
11,200
+100
*
Startups
Brandon Foo Polymail
@foolywk
11,000
0
*
Company
Briand Bosche GoSlope
@BrianPBosche
10,900
+400
**
Company, tech
Scott Brown Bounce.io
@sbrown
10,700
0
**
Company promotion & lifestyle
Bradford Glaser HRDQ
@HRDQBrad
10,700
+300
**
Management, tech
Pat Gelginger Vmware
@PGelsinger
10,700
+902
**
Company
Grant Wilkinson Fluidbrowser
@grantfwilkinson
10,300
-200
Apps and tech
Francois Goube Cogniteev
@francoisgoube
9,859
+21
**
Business Startup topics
Wes Hayden Virtual Hold
@weshayden
9,343
-100
**
Tech topics
Sara Bird Moz
@SarahBird
9,215
+136
***
Company, tech
Craig Faulker FMGSuite
@CraigFaulkner_
9,177
-205
*
Marketing
Jack Salzwedel
@amfamjack
8,997
+383
***
Company topics
Justin Holland Healthjoy
@JH_HealthJoy
8,956
1,644
**
Medical, startup
Karim Abouelnaga PMPUSA
@KarimAbouelnaga
8,668
+1,355
**
Team building
Martin Gilbert – Aberdeen
@MartinGilbert83
8,464
+1,126
**
Industry
Jerry Colonna RebootHQ
@jerrycolonna
8,393
-89
**
Global
Brad Smith Intuit
@IntuitBrad
8,337
+343
**
Company-personal promotion
Arlo Gilbert Televero
@arlogilbert
8,156
+375
**
Global topics
Adam Broadway NearMeco
@abroadway
7,884
+674
**
Marketing
Ola Rollén
Hexagon
@OlaRollen
7,870
+88
*
Personal interests
Ludovic Huraux Shapr
@LudovicHuraux
7,779
+2,583
**
Company promotion
Marcela Shine Scientific_Ly
@MarcelaShine
7,104
+2,563
*
Politics
Jeff Haynie Appcelator
@jhaynie
7,099
+62
**
Global topics
Eric Yuan Zoom
@ericsyuan
6,655
+3,488
**
Random
Gregarious Narain Chute
@gregarious
6,613
+11
**
Personal
Chris Kalaboukis HelloFuture
@thinkfuture
6,502
-83
**
Innovation tech
Erik Rusnak VoipInt
@Eruss2
6,228
-98
**
Tech topics
Bart Lorang FullContact
@bartlorang
6,221
+150
**
Company, tech
Howard Brown RingDNA
@howardbrown
5,877
+9
**
Sales
James Park Fitbit
@parkjames
5,648
+547
**
Company
Helmuth Fuchs Moneycab
@buddli
5,388
+311
**
Global, startups
Heather Margolis ChannelMavens
@HeatherMargolis
5,326
+515
**
Channel sales
Alex Raymond Kapta
@afraymond
5,316
-27
**
Sales and Customer topics
Domini Pouzin BitTitan
@dominicpouzin
5,235
+1,911
**
Tech news
Martin Bouygues
@MartinBouygues
4,777
+407
Business topics
Alex Aleksandroski Wooter
@vvooter
4,739
-103
***
Sports fashion
Ann Charles BrandFog
@annmcharles
4,671
+24
***
Politics
Valerie Jennings JSMM
@valeriejennings
4,403
+86
**
Startup issues
Johnny Katz Varick North
@JohnnyJKatz
4,275
+28
*
Business topics
Nick Kullin Second Flight
@NickKullin
4,262
+92
Personal
Joshua Reeves GustoHQ
@joshuareeves
4,168
+38
Company promotion
Eric Litman Medialets
@ericlitman
4,153
+60
**
Company promotion
Bruce Broussard Humana
@brucedbroussard
4,135
+68
Company topics
Carter Hostelley Leadtail
@carterhostelley
4,104
+167
**
Sales, tech
Debbie Wossk Lovehomeswap
@DebbieWossk
4,101
+676
Startups
T Schellenbach Getstream
@tschellenbach
4,028
0
*
Tech
Cathy Engelbert Deloitte
@CathyEngelbert
3,966
+2,342
**
Company, Business
Will Richman BitmakerHQ
@will_richman
3,881
+1,268
Random
Ankur Nagpal
@ankurnagpal
3,846
+137
*
Company
Steve Greenburg
@steviegpro
3,843
+43
**
Politics
Larry Weber RacepointGlobal
@TheLarryWeber
3,541
+25
*
Company promotion
Julie Wainwright RealReal
@RealRealJulie
3,505
+8
**
Business/political topics
Mat Ellis Cloudability
@MatEllis
3,495
-115
*
Company promotion
Rami Essaid Distil
@ramiessaid
3,417
+33
**
Company-personal promotion
Lisa Abeyta AppCitylife
@LisaAbeyta
3,348
+155
**
Tech/politics
Carmen Gonzales Sys-Con
@GonzalezCarmen
3,267
+586
**
Cloud
Xavier Rolet London Stock Exchange
@xrolet
3,263
+349
**
Fintech
Liz Pearce LiquidPlanner
@lizprc
3,260
+47
**
Business topics
Michael Biddick Fusion PPT
@michaelbiddick
3,258
+22
*
Company
Yoav Schwartz Uberflip
@yostar
3,170
+122
Marketing
Dave Girgenti LifeBlinkinc
@davegirgenti
3,136
-128
**
Startups
Derek Rogers Generous Tickets
@Calgaryrogers
2,980
+514
**
Fintech
Peter Dicksion Wegreenlight
@PeterJDickinson
2,894
+159
**
Company, startups
Shai Berger Fonolo
@shaiberger
2,868
+29
**
Global
Stale Hansen AdvaniaNorway
@StaleHansen
2,772
+50
*
Microsoft
Simon Segars ARM
@simonsegars
2,520
+82
**
Company, caring
Kent Thiry
DaVita
@KentThiry
2,458
+182
***
Company and health topics
Paul Segre Genesys
@PaulSegre
2,362
+75
*
Company promotion
Dan Lynn Agildata
@danklynn
2,344
-12
**
Random
Allyson Downey WeekSpring
@AllysonDowney
2,335
+79
**
Politics
James Hagan Noinc
@jhagen
2,325
+403
**
Edtech
Tanya Prive OneVest
@TanyaPrive1
2,219
+6
Startup
TJ Parker PillPack
@tjparker
2,210
+129
**
Misc topics
Paul Vincent Neuranet
@pcvincent
2,179
+614
**
Startups, Tech
G. Krista Morgan P2Bi
@krismtl
2,156
+88
**
Company Topics
Cameron Avery ElasticGrid
@Cameron__Avery
2,145
-20
**
Company promotion
Vittorio Colao Vodafone
@vitt61
2,143
+121
Global topics
Zach Supalla Particle
@zs
2,129
+68
*
Random
Chad Gundry Bragshare
@ChadGundry
2,122
+439
**
Business
Nina Simosko NTTi3
@ninasimosko
2,120
+197
**
Security and women in business
Promise Phelon Tapinfluence
@PromisePhelon
2,030
+252
**
Business topics
Jackie Ros Revolar
@jackie_ros
2,020
+255
***
Tech startups
George Mitsopoulos Broadvoice
@gmitsopoulos
1,974
+25
*
Tech topics
Michael White e4Strategies
@e4VoIP
1,963
+18
*
Random
Tony Russo UseKanban
@ynotrusso
1,840
+658
Amit Shaffir Quiv
@ashafrir
1,831
+44
Random
Jon Stein Kettera
@JonSteinCEO
1,817
-110
**
Fintech
Jason Tan SiftScience
@jasontan
1,816
+116
Tech
Anna Jones Hearst UK
@MrsAnnaKJones
1,805
+389
**
Women startups
Sanjay Verma Skv_India
@skv_india
1,801
+115
**
Global
Richard Jones EngageSciences
@oldstriker
1,793
-10
**
Company, biz
Edward Kim Gusto
@edawerd
1,745
+15
*
Company
Jens Nylander Automile
@nylanderjens
1,738
+102
*
Company
Andre Durand Ping
@andredurand
1,729
+165
Cybersecurity, caring
Joe Burton Plantronics
@JoeBBurton
1,711
+39
*
Auto topics
Ned Scott Steemit
@certainassets
1,706
+418
**
Fintech
Jerry Kennelly Tweak
@jerrykennelly
1,699
+85
*
Company
Ahmad Chatila Sunedison
@AhmadRChatila
1,584
-22
**
Solar business topics
Dhaval Shah Ganjaboxes
@CEODhaval
1,550
+138
**
Industry
Todd Vernon VictorOps
@toddvernon
1,533
+13
**
Random
Justin Gray Myleadmd
@Jgraymatter
1,526
+15
**
B2B, sales
Ranvir Gujral Chute
@ranvir
1,480
+11
**
Chute promotion
Anke Corbin Globig
@ankec
1,479
+16
**
Women, startups, VC
Carol Barash Story2
@CarolBarash
1,460
+35
**
Edtech, startups
John Gabbert Pitchbook
@john_gabbert
1,452
+285
**
Venture capital issues
David Morken Bandwidth
@DavidMorken
1,449
+60
**
Business Topics
Ed Clark Atlanta Motor Speedway
@EdClarkAMS
1,430
+77
Car topics
Simon Knapp Pixmoto
@simonknapp
1,411
+254
**
Marketing, Tech
Moshe Maeir Fone.do
@fone_do
1,383
+17
**
Tech
Mary Boone
@maryboone
1,375
+4
***
Business
Sasanka Atapattu Launchsource
@SasankaAtapattu
1,322
+138
**
Career
Dayanna Valenciano TheLuvalGroup
@DayValenciano
1,257
+15
***
News
Kreg Peeler Spingoevents
@kregpeeler
1,253
+10
Company
Chris Neumann Datahero
@ckneumann
1,232
+32
*
Company promotion
Scott Yates Blogmutt
@scodtt
1,232
+45
**
Company promotion
Niki Koubourlis BoldBetties
@NikiKoub
1,203
+3
**
Startups
Andrei Soroker Kato.im
@abs
1,198
+12
*
Lifestyle topics
Chip Pickering Incompass
@ChipPickering
1,189
+26
***
Association
Avi Freedman Kentikinc
@avifreedman
1,186
+10
*
Random
Tim Burton Center for Excellence
@TBurtonCEO
1,183
+2
**
Business
Daniel Saks Appdirect
@danielsaks
1,095
+12
*
Company promotion
Alex Bisbe Whisbi
@Alexbisbe
1,059
+17
*
Company
Michael Tessler Broadsoft
@michael_tessler
1,046
-4
**
Company
Tom Coburn Jebbit
@TomCoburn1
1,022
+15
**
Startups
Chip Roberson Brandle
@chip_roberson
1,013
-5
**
Politics
Note: CEO with less than 1,000 followers are not included. We are glad to correct any errors or omissions.
Please suggest any missing names. Please email cross@gocross.com for help in gaining-retaining Twitter followers and other forms of marketing. Please follow us @techtionary
Note: Twitter accounts are based on Twitter, Google and other searches and may not be the only Twitter account used not by the companies nor individuals of the companies they run nor reflect any changes at the companies mentioned. We searched the Fortune Magazine Fortune 1000 for name
If you want to improve your Twitter score click on image below.
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The CEO Twitter Tech Scoreboard is designed to give you a benchmark of your Twitter performance as you can’t force people to Follow you and according to an increasing number of sources – customers visit your Twitter before they go to your website. Gaining “meaningful followers” is a voluntary one, it is a good measure of “good will” you have in the marketplace you serve.
With ~135,00+ new users a day signing up for Twitter and 300 million monthly active users with 500+ million Tweets (click here for stats) are sent per day and 78% of Twitter active users are on mobile, Twitter is “the” means for nearly all aspects of your business including human resources.
If you are still not convinced of the importance of Twitter for your business, click here for article on Top-10 reasons for using Twitter for your business.
Bottom-line – Twitter is a must-have for customer service and the fastest, best way to post promotions, press, products, specials, buzz, events, reports, support issues and more.
Follow Us
Please send corrections or if your company is missing and/or needs assistance in gaining-retaining Twitter followers,
please visit www.thetwitterteam.com
We can provide assistance and here are some other resources:
Top 10 Tips: Twitter is now “the” dominant source for sales lead generation
– Top-10 Reasons to “Tooting Your Own Twitter Horn
– Top-10 Tips to #Hashtags
– Twitter Twits – Top-10 Twerps 10 Twitter Pet Peeves – The Good, The Bad & Often Ugly
– Twitter for Sales & Marketing – Marketing Pitch Presentation
“Thought Leadership” – 10 Ideas on Being a Thought Leader
We help companies use Twitter to gain-retain followers and customers, click on image below to get results today for real ROI results.

 

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