HashNewsGram 2.4 breaks the Twitter 140 character limitation barrier. You can post essentially unlimited text, videos, pics, audio recordings, freehand paintings or drawings using the drawing features in HashnewsGram, multimedia images and Acticons-Action Icons.
#HashNewsGram is a FREE Twitter #hashtag news gathering app for iPhone and iPad. You can select your favorite #hashtag topics and put them in folders and subfolders and organize your Twitter news gathering and personal newsfeed. Then tap on the selected folder subfolder and see the posts in the categories selected. This is a great way to simplify your Twitter news feed.
HashNewsGram is one of the many apps such as ZoomLite, Basketball Fans, ReallyReal, Sports Fans Club, Football Fans Club, iSeekSugar, BiEyes, iFlipTips, SleepTracs, iSeekSugar, MedsMinders, BaseballFansClub, RewardsVIPClub, and others from TECHtionary.
What’s New in HashNewsGram 2.4:
Many new improvements and new features:
– 1-Touch Repeat-a-Tweet for those Twitter posts you want to share again and again
– Easy Edit – you can edit and repost Twitter posts you created with HashNewsGram
– Post Logs – easily review all your Twitter posts created with HashNewGrams
In addition, new in-app advertising options are available, email cross@gocross.com for details.
Click on image for iTunes app for iPhone and iPad.
From Jack Dorsey – “When a leader, CEO or someone in a leadership position takes to the platform they have the opportunity to humanise their organisation, make it feel smaller and relatable to people.”
The Winner is !
The top Twitterer is Richard Branson @richardbranson with 10.2 million gaining 1.3 million followers and certainly the most engaged CEO with 3-Star rating. As reported by Entrepreneur magazine, here are:
He uses social media to drive traffic to the Virgin website.
He has fun.
He welcomes input from customers.
The biggest gainer in the business world was @elonmusk CEO of Telsawith 8.2 million and 1.5 million new followers.
In today’s business-political-social world, you are measured by many factors including the number of Twitter followers you have. In fact, many surveys have found that websites in general are perceived as passive customer communication tools with Twitter being a far more proactive customer-engaging tool. These surveys have also found an increasing number of customers go to your Twitter account before they go to your website doing “due diligence” on you looking for call-to-actions, thought leadership and content useful in their purchasing as well as customer complaints regarding your solution. Your client may not have a Twitter business account but they may have a personal account and their advisors may as well. You can also see how in some small way John Legere’s Twitter efforts have also impacted the price of the stock.
As noted Twitter expert Evan Kirsteljust named Top B2B-Business-to-Business Influencer with 117K followers stated, “Twitter is not just way to meet new prospects and partners, it IS the way you run your company. If you aren’t engaged, your competition likely is!” That is, CEO’s are beginning to see the real value of Twitter not just for their company but for their role as CEO in the company they run.
The New Social Media Engaged CEO as “The ultimate value of any CEO is the price of the stock and social media can impact that.”
If you are a CEO or C-Level we can help you and your company use Twitter to gain-retain followers and customers email cross@gocross.com and we can provide proven cost-effective results and references. The purpose of this scoreboard is to not just talk about HOW CEOs Twitter but which CEO has the highest number of Followers not the only measure of the CEO’s social presence but certainly a viable one.
***Twitter Star Ratings
***Three Stars – Posting Weekly Engaging with Followers & “Thought Leadership” – Global Values & Vision
**Two Stars – Posting Weekly and Thought Leadership
* One Star – Posting Weekly & Corporate Sales Pitch
How do you score against your competitors?
Click here to get listed, corrections, additions, and Twitter help. We apologize for omissions or errors.
Note: CEO with less than 1,000 followers are not included. We are glad to correct any errors or omissions.
Please suggest any missing names. Please email cross@gocross.com for help in gaining-retaining Twitter followers and other forms of marketing. Please follow us @techtionary
Note: Twitter accounts are based on Twitter, Google and other searches and may not be the only Twitter account used not by the companies nor individuals of the companies they run nor reflect any changes at the companies mentioned. We searched the Fortune Magazine Fortune 1000 for name
If you want to improve your Twitter score click on image below.
Produced by
The CEO Twitter Tech Scoreboard is designed to give you a benchmark of your Twitter performance as you can’t force people to Follow you and according to an increasing number of sources – customers visit your Twitter before they go to your website. Gaining “meaningful followers” is avoluntary one, it is a good measure of “good will”you have in the marketplace you serve.
With ~135,00+ new users a day signing up for Twitter and 300 million monthly active users with 500+ million Tweets (click here for stats) are sent per day and 78% of Twitter active users are on mobile, Twitter is “the” means for nearly all aspects of your business including human resources.
If you are still not convinced of the importance of Twitter for your business, click here for article on Top-10 reasons for using Twitter for your business.
Bottom-line – Twitter is a must-have for customer service and the fastest, best way to post promotions, press, products, specials, buzz, events, reports, support issues and more.
Follow Us
Please send corrections or if your company is missing and/or needs assistance in gaining-retaining Twitter followers,
From Jack Dorsey – “When a leader, CEO or someone in a leadership position takes to the platform they have the opportunity to humanise their organisation, make it feel smaller and relatable to people.”
The Winner is !
The top Twitterer is Richard Branson @richardbranson with 9.17 million gaining 210,000 followers and certainly the most engaged CEO with 3-Star rating. As reported by Entrepreneur magazine, here are:
He uses social media to drive traffic to the Virgin website.
He has fun.
He welcomes input from customers.
The biggest gainer in the business world was @elonmusk CEO of Telsawith 6.5 million and 240,000 new followers.
In today’s business-political-social world, you are measured by many factors including the number of Twitter followers you have. In fact, many surveys have found that websites in general are perceived as passive customer communication tools with Twitter being a far more proactive customer-engaging tool. These surveys have also found an increasing number of customers go to your Twitter account before they go to your website doing “due diligence” on you looking for call-to-actions, thought leadership and content useful in their purchasing as well as customer complaints regarding your solution. Your client may not have a Twitter business account but they may have a personal account and their advisors may as well. You can also see how in some small way John Legere’s Twitter efforts have also impacted the price of the stock.
As noted Twitter expert Evan Kirsteljust named Top B2B-Business-to-Business Influencer with 100K followers stated, “Twitter is not just way to meet new prospects and partners, it IS the way you run your company. If you aren’t engaged, your competition likely is!” That is, CEO’s are beginning to see the real value of Twitter not just for their company but for their role as CEO in the company they run.
The New Social Media Engaged CEO as “The ultimate value of any CEO is the price of the stock and social media can impact that.”
If you are a CEO or C-Level we can help you and your company use Twitter to gain-retain followers and customers
email cross@gocross.com and we can provide proven cost-effective results and references.
The purpose of this article is to not just talk about HOW CEOs Twitter but which CEO has the highest number of Followers
not the only measure of the CEO’s social presence but certainly a viable one.
***Twitter Star Ratings
***Three Stars – Posting Weekly Engaging with Followers & “Thought Leadership” – Global Values & Vision
**Two Stars – Posting Weekly and Thought Leadership
* One Star – Posting Weekly & Corporate Sales Pitch
How do you score against your competitors?
Click here to get listed, corrections, additions, and Twitter help. We apologize for omissions or errors.
CEO’s: Gains+ and Losses- during December 2016 only
Note: CEO with less than 1,000 followers are not included. We are glad to correct any errors or omissions.
Note: CEO with less than 1,000 followers are not included. We are glad to correct any errors or omissions.
Please suggest any missing names. Please email cross@gocross.com for help in gaining-retaining Twitter followers and other forms of marketing. Please follow us @techtionary
Note: Twitter accounts are based on Twitter, Google and other searches and may not be the only Twitter account used not by the companies nor individuals of the companies they run nor reflect any changes at the companies mentioned. We searched the Fortune Magazine Fortune 1000 for names.
Produced by
The CEO Twitter Tech Scoreboard is designed to give you a benchmark of your Twitter performance as you can’t force people to Follow you and according to an increasing number of sources – customers visit your Twitter before they go to your website. Gaining “meaningful followers” is avoluntary one, it is a good measure of “good will”you have in the marketplace you serve.
With ~135,00+ new users a day signing up for Twitter and 300 million monthly active users with 500+ million Tweets (click here for stats) are sent per day and 78% of Twitter active users are on mobile, Twitter is “the” means for nearly all aspects of your business including human resources.
If you are still not convinced of the importance of Twitter for your business, click here for article on Top-10 reasons for using Twitter for your business.
Bottom-line – Twitter is a must-have for customer service and the fastest, best way to post promotions, press, products, specials, buzz, events, reports, support issues and more.
Follow Us
Please send corrections or if your company is missing and/or needs assistance in gaining-retaining Twitter followers,
From Jack Dorsey – “When a leader, CEO or someone in a leadership position takes to the platform they have the opportunity to humanise their organisation, make it feel smaller and relatable to people.”
The Winner is !
The top Twitterer is Richard Branson @richardbranson with 8.95 million gaining 210,000 followers and certainly the most engaged CEO with 3-Star rating. As reported by Entrepreneur magazine, here are:
He uses social media to drive traffic to the Virgin website.
He has fun.
He welcomes input from customers.
The biggest gainer in the business world was @elonmusk CEO of Telsawith 6.21 million and 450,000 new followers.
In today’s business-political-social world, you are measured by many factors including the number of Twitter followers you have. In fact, many surveys have found that websites in general are perceived as passive customer communication tools with Twitter being a far more proactive customer-engaging tool. These surveys have also found an increasing number of customers go to your Twitter account before they go to your website doing “due diligence” on you looking for call-to-actions, thought leadership and content useful in their purchasing as well as customer complaints regarding your solution. Your client may not have a Twitter business account but they may have a personal account and their advisors may as well. You can also see how in some small way John Legere’s Twitter efforts have also impacted the price of the stock.
As noted Twitter expert Evan Kirsteljust named #5 of Top B2B-Business-to-Business Influences more than 76K up 10K followers in July stated, “Twitter is not just way to meet new prospects and partners, it IS the way you run your company. If you aren’t engaged, your competition likely is!” That is, CEO’s are beginning to see the real value of Twitter not just for their company but for their role as CEO in the company they run.
The New Social Media Engaged CEO as “The ultimate value of any CEO is the price of the stock and social media can impact that.”
If you are a CEO or C-Level we can help you and your company use Twitter to gain-retain followers and customers
email cross@gocross.com and we can provide proven cost-effective results and references.
The purpose of this article is to not just talk about HOW CEOs Twitter but which CEO has the highest number of Followers not the only measure of the CEO’s social presence but certainly a viable one.
***Twitter Star Ratings
***Three Stars – Posting Weekly Engaging with Followers & “Thought Leadership” – Global Values & Vision
**Two Stars – Posting Weekly and Thought Leadership
* One Star – Posting Weekly & Corporate Sales Pitch
How do you score against your competitors?
Click here to get listed, corrections, additions, and Twitter help. We apologize for omissions or errors.
TECH CEO’s: Gains+ and Losses- during November 2016 only
Note: CEO with less than 1,000 followers are not included. We are glad to correct any errors or omissions.
Note: Twitter accounts are based on Twitter, Google and other searches and may not be the only Twitter account used not by the companies nor individuals of the companies they run nor reflect any changes at the companies mentioned. We searched the Fortune Magazine Fortune 1000 for names.
Please suggest any missing names. Please email cross@gocross.com for help in gaining-retaining Twitter followers and other forms of marketing. Please follow us @techtionary
If you want to improve your Twitter score click on image below.
Produced by
The CEO Twitter Tech Scoreboard is designed to give you a benchmark of your Twitter performance as you can’t force people to Follow you and according to an increasing number of sources – customers visit your Twitter before they go to your website. Gaining “meaningful followers” is avoluntary one, it is a good measure of “good will”you have in the marketplace you serve.
With ~135,00+ new users a day signing up for Twitter and 300 million monthly active users with 500+ million Tweets (click here for stats) are sent per day and 78% of Twitter active users are on mobile, Twitter is “the” means for nearly all aspects of your business including human resources.
If you are still not convinced of the importance of Twitter for your business, click here for article on Top-10 reasons for using Twitter for your business.
Bottom-line – Twitter is a must-have for customer service and the fastest, best way to post promotions, press, products, specials, buzz, events, reports, support issues and more.
Follow Us
Please send corrections or if your company is missing and/or needs assistance in gaining-retaining Twitter followers,
Building Successful Social Media Influencer and CEO Leadership Program and more
Key topics:
– Influencer Marketing Program
– The New Social Media Engaged CEO
– Tweet Meets – Social Lead Generation & Selling
Dates:
December 13 – 9A Eastern
December 14 – 3P Eastern
30 minutes each plus Q&A
evan kirstel
You will learn:
1 – How to Build a Successful Influencer Marketing Program?
– Connections – create and connect with other social media influences
– Curation – review and curate company content, provide guidance and enhanced thought leadership via influencer team
– Content – turbocharge your content reaching hundreds of thousands
– Collaboration – collaborate with internal and external social leaders
– C-Level – assist and guide the CXO on their social media efforts along with gaining-retaining followers
– Concerns – respond to concerns expressed by customers and build and monitor system for sales, support/service, IR/PR and compliance issues
– Crisis – provide crisis response team to address 7×24 tracking to avoid situations such as Target, Wells Fargo, Samsung, Chipotle and other corporate devastating consequences with live “tweetchats” demonstrating responsiveness
Real results for monitoring, managing and making the most of your KOL-key opinion leaders program.
CEO Twitter Scoreboard
2 – What Defines the New Social Media Engaged CEO?
– “The ultimate value of any CEO is the price of the stock and social media can impact that.”
– CEO Scoreboard – CEOs are measured the number of followers they have.
– “Consumers aren’t going to connect with a robot CEO”
3 – Tweet Meets – What Defines Social Lead Generation & Selling?
– It’s a “one-on-one” world – Marc Benioff CEO Salesforce tells why Twitter is #1 CRM for sales and support.
– Twitter is a must-have for support and service but missing the point about sales.
Presenters
– Evan Kirstel @evankirstel – named Top Influencer in many B2B categories including unified communications, IoT, cybersecurity and other areas and says “Twitter is not just way to meet new prospects and partners, it is the way you run your company, department and maybe even your life.” More at evankirstel.com
– Tom Cross @techtionary – content curator and developer, journalist, speaker and thought leader in startups, artificial intelligence and manages more than 20 Twitter accounts for more than 100K followers. “In building the CEO Scoreboard, you learn so much about how CEOs use and ignore social media guidance and customer engagement.” See more than 300 CEOs on Twitter Scoreboard at techtionary.com
Registration
Attendance is by invitation-only and $99 and includes a private conversation to be scheduled at a later date. Please DM either presenter or email cross@gocross.com for more information.
He uses social media to drive traffic to the Virgin website.
He has fun.
He welcomes input from customers.
The biggest gainer in the business world is @ElonMusk with 5.7 million gaining 360,000 new followers followed by @tim_cook with 3.75 million and 240,000 new followers.
The purpose of this article is to not just talk about HOW CEOs Twitter but which CEO has the highest number of Followers not the only measure of the CEO’s social presence but certainly a viable one.
The CEO as Ultimate Influencer To All Involved
From Jack Dorsey – “When a leader, CEO or someone in a leadership position takes to the platform they have the opportunity to humanise their organisation, make it feel smaller and relatable to people.”
As noted Twitter expert Evan Kirstel just named #5 of Top B2B-Business-to-Business Influences more than 76K up 10K followers in July stated, “Twitter is not just way to meet new prospects and partners, it IS the way you run your company. If you aren’t engaged, your competition likely is!” That is, CEO’s are beginning to see the real value of Twitter not just for their company but for their role as CEO in the company they run.
Here are just some of the concept core to an Influencer Marketing program. Contact him @evankirstel for details.
Connections – create and connect with other social media influences and guide with monthly “tweetchats.”
Curation – review and curate company content, provide guidance and enhanced thought leadership via influencer team.
Content – turbocharge your content reaching hundreds of thousands of users on Twitter and tens of thousands on Linkedin.
Collaboration – collaborate with internal and external social leaders.
C-Level – assist and guide the CXO on their social media efforts along with gaining-retaining followers via CEO Twitter Scoreboard.
Concern – respond to concerns expressed by customers and build and monitor system for sales, service/support, IR/PR and compliance issues.
Crisis – provide crisis response team to address 7×24 tracking to avoid situations such as Target, WellsFargo, Chipotle and other corporate devastating consequences with live “tweetchats” demonstrating responsiveness.
The New Social Media Engaged CEO as “The ultimate value of any CEO is the price of the stock and social media can impact that.”
If you are a CEO or C-Level we can help you and your company use Twitter to gain-retain followers and customers email cross@gocross.com and we can provide proven cost-effective results and references.
Customer Communications
Support – Twitter is a must-have to respond to customer comments, concerns and questions. Rather than call you, customers post on Twitter using the famous hashtag #fail to express their concerns. Yes, this is a public rebuke to your solutions which if you don’t respond, can spiral out of control causing further damage to your business brand and reputation. Responding quickly and politely is critical to your reputation. Ultimately as John Legere said it best, “Consumers aren’t going to connect with a robot #CEO.”
Sales – Social selling works, you can find potential customers, engage with them exploring your solution to solve their problems and helping them as well. Sales is more than selling it is helping your customers grow as well. You are also being watched by your competitors so take note to do a really great job.
Corporate – You are measured by the number of followers you have and if you only post blather or corporate sales or worse just retweeting OPC-other peoples’ content, customers will think less of you and simply buy from someone else. If you think it is just for promoting your corporate blogs and blather, you are likely missing out on how customers really feel about you as its not broadcast media anymore, it is social media.
If you still ask “why” Twitter, the answer is both easy and hard. The easy answer is – it is a really new way to connect with your customers and provide great customer service. The hard answer is customers just buy from someone else.
CEO Xcelerator
In today’s business-political-social world, you are measured by many factors including the number of Twitter followers you have. In fact, many surveys have found that websites in general are perceived as passive customer communication tools with Twitter being a far more proactive customer-engaging tool. These surveys have also found an increasing number of customers go to your Twitter account before they go to your website doing “due diligence” on you looking for call-to-actions, thought leadership and content useful in their purchasing as well as customer complaints regarding your solution. Your client may not have a Twitter business account but they may have a personal account and their advisors may as well. You can also see how in some small way John Legere’s Twitter efforts have also impacted the price of the stock.
Why CEOs should Twitter
jack dorseyJack Dorsey tells why CEO’s should Twitter, “When a leader, CEO or someone in a leadership position takes to the platform they have the opportunity to humanise their organisation, make it feel smaller and relatable to people.” Click on image for more.
As noted Twitter expert Evan Kirsteljust named #5 of Top B2B-Business-to-Business Influences with more than 80K followers stated, “Twitter is not just way to meet new prospects and partners, it IS the way you run your company. If you aren’t engaged, your competition likely is!” That is, CEO’s are beginning to see the real value of Twitter not just for their company but for their role as CEO in the company they run. The New Social Media Engaged CEO as “The ultimate value of any CEO is the price of the stock and social media can impact that.”
If you are a CEO or C-Level we can help you and your company use Twitter to gain-retain followers and customers, here is an option called CEO Xcelerator from Evan Kirstel:
“As a CEO one of my greatest challenges to customers, staff and others, is communication. With the help of Evan, I am now communicating more effectively and engaging with more audiences which is having a positive impact on our business. Evan recognizes the ultimate value of the CEO is having an impact on the revenue and brand value of the business.”
Here are some of the services provided:
– Personal and confidential executive mentoring and consultation on goals, style and messaging for ondemand and scheduled planning sessions
– Personal guidance on postings
– Custom curated content development from planned, ongoing and crisis communications planning
– Hourly, daily, weekly custom curated Twitter and Linkedin posts
– Review of Twitter Notifications and content guidance and compliance
– Review of Twitter Impressions metrics to understand content traffic
– Personal introductions to customers, strategic partners and key social media leaders
– Review and reports, as needed to measure gain-retain value
evan kirstel
For a private and confidential consultant contact Evan 978-761-1524 or kirstel@gmail.com To get started follow Evan on Twitter @evankirstel and on Linkedin.
The purpose of this article is to not just talk about HOW CEOs Twitter but which CEO has the highest number of Followers which is not the only measure of the CEO’s social presence but certainly a viable one.
Twitter Star Ratings
The Twitter “Star” Ratings was developed in response to the fact that Richard Branson and John Legere unlike many others engage with their followers. We found that most CEO’s use Twitter as a broadcast medium and don’t respond or even care what their followers think. There are very few 3-star ratings and will work hard to find CEOs that truly engage with their followers.
***Three Stars – Posting Weekly Engaging with Followers & “Thought Leadership” – Global Values & Vision
**Two Stars – Posting Weekly and Thought Leadership
* One Star – Posting Weekly & Corporate Sales Pitch
How do you score against your competitors?
Click here to get listed, corrections, additions, and Twitter help. We apologize for omissions or errors.
TECH CEO’s: Gains+ and Losses- during October 2016 only
“One of the most exciting things that’s going on right now is that we’re moving into a world where everything is one-on-one and the ability for a company like General Motors to speak directly to that consumer is more important now than ever,” Benioff explained. “The ability to bring that information down – the intelligence of that one-on-one relationship – all the way down to the consumer, with the intelligence built in, that is an incredible opportunity.
In addition, most if not all of Salesforce’s customers are using Twitter today as a customer-service platform, to interact in real-time with their own customers, not just for marketing and sales.”
Click here for complete Forbes article and his image for Marc’s Twitter account.
The top Twitterer is Richard Branson @richardbranson with 8.54 million gaining 254,000 followers in September alone and certainly the most engaged CEO with 3-Star rating.
He connects on the most human of levels.
2. He uses social media to drive traffic to the Virgin website.
3. He has fun.
4. He welcomes input from customers.
The biggest gainer in the business world is Elon Musk @elonmust with 5.4 million followers and 460,000 new followers. Click here to get listed, corrections, additions, and Twitter help.
Researcher Tom Cross @techtionary
BACKGROUND: “CEO as Voice & Visionary”
In a number of meetings, conversations and email exchanges I sought to determine what CEOs see in their own social media efforts. Here are some of the ideas given privately:
“The CEO is the “visionary” for the company and as the CEO that vision gets lost in all the corporate media related to our products and solution. Twitter has given me the freedom to bypass all the corporate communications “silos” and speak directly to all our employees as well as other interested stakeholders. I understand compliance regulations often limit the message but investor relations is a separate matter. Twitter gives me the freedom to talk about how we are doing and how we are helping customers and all humanity. It gives me the freedom to talk from my heart about what we are doing and what we could be doing more of.”
“No better person who, if alive, would be using Twitter is Steve Jobs. He was a passionate communicator and was the ‘soul’ of Apple then and still now. If you have an iPhone or iPad you have Steve with you and that is what the CEO can do and must to have an impact on global society.”
“I see the CEO as the ‘soul’ of the company as all the people who work here must have compassion for our customers and everyone we see or touch. ‘Pay it forward’ is not just a cup of coffee but a reason to help everyone, ever chance we can. Twitter gives me the means to get that message across not once but everyday and everyway. Yes, I have learned that lesson that it is not just once-and-done but continuous communications to tell everyone our message.”
There were many other ideas expressed by CEOs and in different ways as they all saw the need to find their own “voice” in creating messages understanding all too well that it was a complex process.
Customer Communications
Support – Twitter is a must-have to respond to customer comments, concerns and questions. Rather than call you, customers post on Twitter using the famous hashtag #fail to express their concerns. Yes, this is a public rebuke to your solutions which if you don’t respond, can spiral out of control causing further damage to your business brand and reputation. Responding quickly and politely is critical to your reputation. Ultimately as John Legere said it best, “Consumers aren’t going to connect with a robot #CEO.”
Sales – Social selling works, you can find potential customers, engage with them exploring your solution to solve their problems and helping them as well. Sales is more than selling it is helping your customers grow as well. You are also being watched by your competitors so take note to do a really great job.
Corporate – You are measured by the number of followers you have and if you only post blather or corporate sales or worse just retweeting OPC-other peoples’ content, customers will think less of you and simply buy from someone else. If you think it is just for promoting your corporate blogs and blather, you are likely missing out on how customers really feel about you as its not broadcast media anymore, it is social media.
If you still ask “why” Twitter, the answer is both easy and hard. The easy answer is – it is a really new way to connect with your customers and provide great customer service. The hard answer is customers just buy from someone else.
CEO Xcelerator
In today’s business-political-social world, you are measured by many factors including the number of Twitter followers you have. In fact, many surveys have found that websites in general are perceived as passive customer communication tools with Twitter being a far more proactive customer-engaging tool. These surveys have also found an increasing number of customers go to your Twitter account before they go to your website doing “due diligence” on you looking for call-to-actions, thought leadership and content useful in their purchasing as well as customer complaints regarding your solution. Your client may not have a Twitter business account but they may have a personal account and their advisors may as well. You can also see how in some small way John Legere’s Twitter efforts have also impacted the price of the stock.
Why CEOs should Twitter
jack dorseyJack Dorsey tells why CEO’s should Twitter, “When a leader, CEO or someone in a leadership position takes to the platform they have the opportunity to humanise their organisation, make it feel smaller and relatable to people.” Click on image for more.
As noted Twitter expert Evan Kirsteljust named #5 of Top B2B-Business-to-Business Influences with more than 80K followers stated, “Twitter is not just way to meet new prospects and partners, it IS the way you run your company. If you aren’t engaged, your competition likely is!” That is, CEO’s are beginning to see the real value of Twitter not just for their company but for their role as CEO in the company they run. The New Social Media Engaged CEO as “The ultimate value of any CEO is the price of the stock and social media can impact that.”
If you are a CEO or C-Level we can help you and your company use Twitter to gain-retain followers and customers, here is an option called CEO Xcelerator from Evan Kirstel:
“As a CEO one of my greatest challenges to customers, staff and others, is communication. With the help of Evan, I am now communicating more effectively and engaging with more audiences which is having a positive impact on our business. Evan recognizes the ultimate value of the CEO is having an impact on the revenue and brand value of the business.”
Here are some of the services provided:
– Personal and confidential executive mentoring and consultation on goals, style and messaging for ondemand and scheduled planning sessions
– Personal guidance on postings
– Custom curated content development from planned, ongoing and crisis communications planning
– Hourly, daily, weekly custom curated Twitter and Linkedin posts
– Review of Twitter Notifications and content guidance and compliance
– Review of Twitter Impressions metrics to understand content traffic
– Personal introductions to customers, strategic partners and key social media leaders
– Review and reports, as needed to measure gain-retain value
evan kirstel
For a private and confidential consultant contact Evan 978-761-1524 or kirstel@gmail.com To get started follow Evan on Twitter @evankirstel and on Linkedin.
The purpose of this article is to not just talk about HOW CEOs Twitter but which CEO has the highest number of Followers which is not the only measure of the CEO’s social presence but certainly a viable one.
twitter
Click here to get listed, corrections, additions, and Twitter help. We apologize for omissions or errors.
TECH CEO’s: Gains+ and Losses- during September 2016 only
The top Twitterer is Richard Branson @richardbranson with 8.25 million gaining 190,000 followers and certainly the most engaged CEO with 3-Star rating.
He connects on the most human of levels.
2. He uses social media to drive traffic to the Virgin website.
3. He has fun.
4. He welcomes input from customers.
The biggest gainer in the business world is Elon Musk @elonmust with 4.94 million followers and 330,000 new followers. Click here to get listed, corrections, additions, and Twitter help.
BACKGROUND: “CEO as Voice & Visionary”
In a number of meetings, conversations and email exchanges I sought to determine what CEOs see in their own social media efforts. Here are some of the ideas given privately:
“The CEO is the “visionary” for the company and as the CEO that vision gets lost in all the corporate media related to our products and solution. Twitter has given me the freedom to bypass all the corporate communications “silos” and speak directly to all our employees as well as other interested stakeholders. I understand compliance regulations often limit the message but investor relations is a separate matter. Twitter gives me the freedom to talk about how we are doing and how we are helping customers and all humanity. It gives me the freedom to talk from my heart about what we are doing and what we could be doing more of.”
“No better person who, if alive, would be using Twitter is Steve Jobs. He was a passionate communicator and was the ‘soul’ of Apple then and still now. If you have an iPhone or iPad you have Steve with you and that is what the CEO can do and must to have an impact on global society.”
“I see the CEO as the ‘soul’ of the company as all the people who work here must have compassion for our customers and everyone we see or touch. ‘Pay it forward’ is not just a cup of coffee but a reason to help everyone, ever chance we can. Twitter gives me the means to get that message across not once but everyday and everyway. Yes, I have learned that lesson that it is not just once-and-done but continuous communications to tell everyone our message.”
There were many other ideas expressed by CEOs and in different ways as they all saw the need to find their own “voice” in creating messages understanding all too well that it was a complex process.
Customer Communications
Support – Twitter is a must-have to respond to customer comments, concerns and questions. Rather than call you, customers post on Twitter using the famous hashtag #fail to express their concerns. Yes, this is a public rebuke to your solutions which if you don’t respond, can spiral out of control causing further damage to your business brand and reputation. Responding quickly and politely is critical to your reputation.
Sales – Social selling works, you can find potential customers, engage with them exploring your solution to solve their problems and helping them as well. Sales is more than selling it is helping your customers grow as well. You are also being watched by your competitors so take note to do a really great job.
Corporate – You are measured by the number of followers you have and if you only post blather or corporate sales or worse just retweeting OPC-other peoples’ content, customers will think less of you and simply buy from someone else. If you think it is just for promoting your corporate blogs and blather, you are likely missing out on how customers really feel about you as its not broadcast media anymore, it is social media.
If you still ask “why” Twitter, the answer is both easy and hard. The easy answer is – it is a really new way to connect with your customers and provide great customer service. The hard answer is customers just buy from someone else.
CEO Xcelerator
In today’s business-political-social world, you are measured by many factors including the number of Twitter followers you have. In fact, many surveys have found that websites in general are perceived as passive customer communication tools with Twitter being a far more proactive customer-engaging tool. These surveys have also found an increasing number of customers go to your Twitter account before they go to your website doing “due diligence” on you looking for call-to-actions, thought leadership and content useful in their purchasing as well as customer complaints regarding your solution. Your client may not have a Twitter business account but they may have a personal account and their advisors may as well. You can also see how in some small way John Legere’s Twitter efforts have also impacted the price of the stock.
As noted Twitter expert Evan Kirsteljust named #5 of Top B2B-Business-to-Business Influences more than 80K up 10K followers in August stated, “Twitter is not just way to meet new prospects and partners, it IS the way you run your company. If you aren’t engaged, your competition likely is!” That is, CEO’s are beginning to see the real value of Twitter not just for their company but for their role as CEO in the company they run. The New Social Media Engaged CEO as “The ultimate value of any CEO is the price of the stock and social media can impact that.”
If you are a CEO or C-Level we can help you and your company use Twitter to gain-retain followers and customers, here is an option called CEO Xcelerator from Evan Kirstel:
“As a CEO one of my greatest challenges to customers, staff and others, is communication. With the help of Evan, I am now communicating more effectively and engaging with more audiences which is having a positive impact on our business. Evan recognizes the ultimate value of the CEO is having an impact on the revenue and brand value of the business.”
Here are some of the services provided:
– Personal and confidential executive mentoring and consultation on goals, style and messaging for ondemand and scheduled planning sessions
– Personal guidance on postings
– Custom curated content development from planned, ongoing and crisis communications planning
– Hourly, daily, weekly custom curated Twitter and Linkedin posts
– Review of Twitter Notifications and content guidance and compliance
– Review of Twitter Impressions metrics to understand content traffic
– Personal introductions to customers, strategic partners and key social media leaders
– Review and reports, as needed to measure gain-retain value
Evan Kirstel
For a private and confidential consultant contact Evan 978-761-1524 or kirstel@gmail.com To get started follow Evan on Twitter @evankirstel and on Linkedin.
The purpose of this article is to not just talk about HOW CEOs Twitter but which CEO has the highest number of Followers which is not the only measure of the CEO’s social presence but certainly a viable one.
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Click here to get listed, corrections, additions, and Twitter help. We apologize for omissions or errors.
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